Privacy notice
Last updated October 23, 2026
This notice explains how Marketing Mavens (“we”) handles information in Marketing Mavens AI, our free HubSpot Opportunity Audit. It is designed for visitors in the United States and Canada.
What we collect
- Audit answers — company name, website, industry, size, stage, objectives, goals and challenges in your own words, HubSpot products and editions, and approximate business details (team sizes, contact, customer and lead volumes, revenue model and revenue range, each with a “Not sure”, “None” or “Prefer not to say” answer). We don't ask for sensitive personal or financial data.
- Your name and business email — required to create an audit. They're stored with the audit as a contact record so we can attach the audit to you and contact you about it. They aren't used to score the audit and aren't sent to the AI provider.
- Contact details you choose to share — when you request a consultation, email yourself a report, or create an account.
- Questionnaire help chat — questions you ask while filling in the questionnaire are answered and not stored on our servers (only the cost of each AI answer is recorded). The conversation stays in your browser tab until you submit or close it.
- AI advisor questions — the questions you type and the answers, stored with your audit.
- Product analytics — first-party, privacy-conscious events (for example “audit completed”) linked to a random per-tab session id. We don't store IP addresses; rate limiting uses one-way hashes. We don't use advertising cookies or third-party trackers.
How we use it
- To generate and show your audit, PDF report and AI answers.
- To contact you about the audit you created, using the name and email you gave.
- To respond to consultation requests (only with your consent to be contacted about that request).
- To email your report (only when you ask).
- To send marketing emails only if you separately opt in. You can withdraw at any time from your account page or any email.
- To improve the product using aggregated statistics.
Consent
We record service, report-delivery and marketing consent separately, with the date and wording version. Marketing consent is never pre-checked and is never required to use the audit.
Service providers
We use providers to run the service: hosting (Vercel), database and authentication (Supabase), AI answers (Anthropic — only your question, your audit answers and results, and relevant HubSpot catalog excerpts are sent; never your name or email), and transactional email (Resend). They process data on our behalf.
Cookies
We use only essential cookies: a sign-in session cookie if you create an account. Your questionnaire draft is kept in your browser's session storage until you submit it.
Retention
- Anonymous audits not saved to an account are deleted after 24 months.
- Saved audits are kept until you delete them or your account.
- Analytics events are deleted after 24 months; AI response caches after 30 days.
- Lead records are kept while we're in contact and for up to 36 months after, unless you ask us to erase them.
Your choices and rights
You can delete individual audits or your whole account at any time from My audits. You can ask us to access, correct or erase your information, or withdraw consent, by contacting us via marketingmavens.ai/contact-us. Depending on where you live (for example California or Canada), you may have additional rights under applicable law.
Security
Data is encrypted in transit, access is restricted to authorized Marketing Mavens administrators, and the database blocks direct public access. Audit links are long random URLs; anyone with your link can view that audit, so share it only with people you trust.
Not legal advice
This notice describes our practices. It has not been certified as compliant with any specific law and will be updated following legal review.
